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FOR IMMEDIATE RELEASE

Edward Segal
Edward Segal Communications
202-333-7966
E-Mail:

Birgit Wagschal
IMTC
773-384-2484

COOPERATIVE AGREEMENT SIGNED BY ADVANSTAR COMMUNICATIONS AND THE INTERNATIONAL MULTIMEDIA TELECOMMUNICATIONS CONSORTIUM

SANTA ANA AND SAN RAMON, CALIF. -- April 20, 1999, A cooperative agreement has been signed by two major international teleconferencing organizations, Advanstar Communications, Inc. and the International Multimedia Telecommunications Consortium (IMTC), officials of the two organizations announced today.

The agreement is designed to increase international exposure for the multimedia conferencing technology industry by building on the synergy of the two organizations, in addition to expanding the public profile of each group.

Advanstar Communications is the world's largest producer of telecommunications trade expositions and publications. Among the events it produces are TeleCon West, the world's largest and most significant show in the industry on all forms of multimedia conferencing, streaming media communications and their applications.

The IMTC is a nonprofit industry consortium comprising more than 150 companies from around the world. The organization serves to promote, encourage and facilitate the development and implementation of interoperable multimedia teleconferencing solutions based on open international standards.

The agreement, which becomes effective immediately, specifies a number of ways in which the two organizations will work to promote and participate in each other's shows and marketing activities.

As part of the agreement, the IMTC will produce a live demonstration on the floor of TeleCon West at the Anaheim Convention Center this November 3-5 to highlight the interoperability of the different types of multimedia conferencing equipment and services on display by more than 280 exhibitors. The demonstration is designed to prove how the equipment of various vendors can work together across numerous networks and scenarios. Only IMTC member companies are eligible to participate in the demonstration.

Joe Flynn, Group Show Director for Advanstar Communications, said the live demonstration "will show that the multimedia conferencing industry is making great strides toward making this important technology much more user friendly. The eyes of the world will be on TeleCon West, November 3-5, 1999 in Anaheim California and this will be the industry's opportunity to show what it can do."

Matt Collier, president of the IMTC, noted that "interoperability and Internet protocols are the buzzwords for the multimedia conferencing industry. We are pleased that our member companies will have the opportunity at TeleCon West to demonstrate to the world's vast end-user community how they can use this cutting-edge technology to be more profitable, efficient, and effective."

About the IMTC

The IMTC is a non-profit organization dedicated to promoting, encouraging, and facilitating the development and implementation of interoperable multimedia teleconferencing solutions based on open, international standards. The San Ramon, California-based consortium includes more than 150 member organizations from around the globe. Membership is open to any interested party, including vendors of audio, document, and video teleconferencing hardware and software, communications companies, teleconferencing service providers, end users, academic institutions, government agencies and non-profit organizations.

Since 1996, the IMTC has hosted more than 40 interoperability events around the globe to test T.120, H.320, H.323 and H.324 products and services for compatibility with each other. The consortium's Web site is http://www.imtc.org.

About TeleCon and Advanstar

TeleCon West http://www.abctelecon.com, produced by Advanstar Communications, is the world's largest and most significant conference and exposition for real-time, multimedia collaborative communications. Advanstar Communications is a worldwide business information company, which publishes 110 business magazines and directories, produces 109 exhibitions and conferences throughout the world, and provides direct marketing, database and reference products and services, specializing in the retail, hospitality, fashion, healthcare, pharmaceutical, science, information technology, communications, manufacturing and processing markets. The company has over 1,300 employees and currently operates from multiple offices in the United States, Canada, Latin America, United Kingdon, Europe and Asia.